First of all, welcome! We’re excited to have you on board.
There are plenty of things you can do on Ubersuggest. One of the things we would recommend is to add your site and your main competitors as projects, on your Dashboard. Doing that, you will be able to follow-up on organic traffic, ranking, backlinks, and site audits. Everything will be done automatically by Ubersuggest. You will need to keep an eye on it and analyze the data.
Another thing you can do is to run a Site Audit, so you can learn more about your site and what you need to improve. This Audit is more technical-SEO-related, but Ubersuggest makes it very friendly and easy to understand. The same applies to your competitors. You learn their technical weaknesses in doing that.
Checking the backlink report, you will be able to learn more about your competitors linking strategy. Where are they present, how many backlinks they have etc. You can either reach out to the same domains or look for similar ones to propose links.
Take a look at Neil’s Definitive Guide to Ubersuggest.
Plus, if you feel you need more SEO knowledge, Neil has a new and FREE SEO course. It will help you improve your SEO knowledge and grow your business using Ubersuggest.